Photo courtesy of Social Stylate
Wilmington mom and business owner Lauren Golt shares her advice on how to make an effortless transition from work to weekend.
As the founder of local creative marketing agency Social Stylate and a mother of two boys under age 5, Wilmingtonian Lauren Golt is ever juggling between home and work life.
Here, she shows us how she stays organized and in fashion.
What’s the trick to an effortless transition?
I always get dressed, even if I’m just going to the office and not seeing clients. My workday look is similar to my weekend look. The difference between “work Lauren” and “mom Lauren” is shoes and jewelry. Before I pick up my boys from school, I’ll swap wedges for flats and take off any statement jewelry. We also do a lot of running and wrestling in the house, and you can’t do that with a statement necklace.
What’s a valuable style tip you’ve learned in your line of work?
Once a client told me, “There’s nothing wrong with having a uniform”—meaning, if you love a straight-leg jean and blazer look, then stock up on those in various colors. Wear what you know works for you.
What’s your beauty routine?
I love makeup, but I’m never going to spend more than five minutes applying it. I like to even out my complexion and under-eye circles, then apply some blush or bronzer, a coat of mascara, and a pop of lip color. I truly believe in the power of lipstick. It always makes me feel put together and I love how a red lip can make an entire look. And like my grandmother who applied Pond’s Cold Cream every night before bed, I religiously wash my face and apply moisturizer. Once a month, I enjoy a long bath with a face mask and a glass of wine.
How has your style changed since becoming a mom?
I think I have more confidence in my clothes, and I wear what makes me feel good. The end.
In Her Handbag
Arden and James card case (ardenandjames.com); monogrammed wallet (thedailyedited.com); Fresh Sugar Lip Tint, Jane Iredale Lip Crayon and Laura Mercier lip gloss (all at Houpette, Greenville); iPhone; Sojos sunglasses (“less than $15!”—at sojosvision.com); mom essentials in the inside zipper, like hand sanitizer, wet naps, Band-Aids, crayons, a few Hot Wheels and a travel-sized sunscreen.
In Her Workbag
The hold-everything OG 2 (loandsons.com)
Notebook and gratitude journal (riflepaperco.com): I love paper products and prefer to write everything down instead of using an app. At a friend’s suggestion during COVID-19, I now write down three things every day that I’m grateful for. Poppin folio (poppin.com): I’m very visual and tactile, so whenever I see a font, colorway, layout or idea I like, I save it so I can reference it for a future project. It’s like my own version of Pinterest. Phone charger (thedailyedited.com): A few years ago while at New York Fashion Week, my phone died just as the show started. I now carry a charger with me, always. Jaguar notecards (papier.com): One of my goals for 2021 is to send more snail mail. I carry notecards in my work bag so I can write and send notes whenever the mood strikes. Camera Sony A7S; MacBook.
