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Caitlynn Houser

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A digital media company, As Told By Women “delivers inspiration, motivation and empowerment to women around the world.” 

“We focus on what makes women strong, resilient and brilliant, while realizing that every story is different and worth telling,” says founder Caitlynn Houser. She was looking for motivation herself when the success of a company she started with a friend, The Charity Company, became so overwhelming that they put the project on hiatus.

“I wanted to create a place where women can come together to find the motivation they need to live their everyday lives,” she says. Working her first job at Rita’s Water Ice when she was 15 taught her to work hard and opened her eyes to the importance of the golden rule (treat others how you would like to be treated).

“You encounter so many different walks of life working in customer service,” she says. “It was a great foundation for me.”

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